Currently viewing the tag: "Twitter"

Is anyone listening? Measuring social media ROI.

By On August 16, 2011 · 8 Comments

Hello…hello? Is this thing on?

Often times participating in social media can feel like yelling into the wind or standing at the edge of the forest and wondering if there is anyone out there? And how do you know if they hear you?

I think this unknown is one of the largest obstacles for many [...]

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TweetDeck merges into the Twitterverse

By On May 26, 2011 · 1 Comment

This is an interesting shift, a third-party application was bought to become part of the primary platform application. More interesting yet, according to Twitter’s post they have hinted at even larger changes on the horizon.

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Sociable Social Media

By On June 3, 2010 · Leave a Comment

Over the past few years Social sites have grown from college networks and groups of friends into a major marketing avenue. Marketing and Advertising groups and companies saw the potential for these social networks and latched on with tenacity. Once Facebook was open to all of the public it became a [...]

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My Social Media ROI – The Top 10 List

By On December 7, 2009 · 25 Comments

When people challenge me about the time I am “wasting” on social media, it is easy to show them how it is one of the best uses of time today to promote your company and your brand, to develop authority and become a trusted name in your industry. To me, the ROI is easy to measure.

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Establishing Value and ROI for Social Media

By On November 30, 2009 · 8 Comments

or those of us that are in the Internet marketing arena we must help our clients establish appropriate ROI goals for their social media programs. We are asking them to invest their valuable time and energy, and they have to understand the goals, objectives, and return.

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Twitter popularity – passing fade or here to stay?

By On November 20, 2009 · Leave a Comment

Twitter popularity – passing fade or here to stay? eMarketer published a story today titled “Data on Twitter Decline Stacks Up… Tweeting no more?“.

Having spent the last week at Pubcon listening to the deafening drumbeat about Twitter’s growing popularity, I have to [...]

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Should your business use social media?

By On September 1, 2009 · Leave a Comment

Great article by Kyla Thompson… a Public Relations, Public Affairs Consultant in Albuquerque, NM with whom I’ve had the pleasure of working to support the needs of a client in the health sciences industry.

Enjoy!

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Today it’s a world of texting, talking by Kyla Thompson

In June 2009, the Internet truly grew up. [...]

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