Using Twitter for business might seem like a daunting task. A stigma surrounds some social media avenues in which it seems like it’s just for fun, or that you can’t grow your company simply by tweeting with potential clients. However, by developing brand recognition and using a few simple strategies, it can be very easy [...]
Managing social media continues to be an ever-increasingly important aspect of any successful Internet marketing strategy. With all of the different avenues of approach (Facebook, Youtube, Pinterest and Twitter just to name a few) it can sometimes be complicated and time-consuming to acclimate employees to when they’re supposed to post, where and what to say. [...]
Social Media is the golden cow in terms of interaction from a business perspective. You have all of your potential clients or customers in one place with nearly unlimited information available to you on what they like, dislike and are indifferent to in the world. So why not dive in and use all of [...]
When people challenge me about the time I am “wasting” on social media, it is easy to show them how it is one of the best uses of time today to promote your company and your brand, to develop authority and become a trusted name in your industry. To me, the ROI is easy to measure.
I try to be a “glass is half full” kind of girl. So sometimes, it is really hard to hear client’s comment about why they shouldn’t engage in social media. As they make these comments all I can think of is that they are burying their heads in the sand.
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