Posts by: Brian Bluff

Utica, NY – Image SEO

By On January 28, 2012 · Leave a Comment

Utica, NY Image SEO

Image SEO is an interesting subject. To understand better how it works, I looked at the Google Image results for the term “Utica, NY”.

I’ve copied the top six images for the term Utica, NY below. Additionally, for each of the images, I’ve listed the following attributes below the corresponding image [...]

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Social Media for HR – Policy, Recruiting, Legal

By On January 18, 2012 · Leave a Comment

Last Wednesday, the Southern Tier Association of Human Resources (STAHR) hosted a three part discussion on social media in Binghamton, NY. Topics discussed included:

Social media policy considerations for human resources, Social media for recruiting, and Legal issues relating to social media issues.

I was fortunate to present “Social Media for Recruiting” along side [...]

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History of Google Panda

By On October 6, 2011 · 1 Comment

Google Panda History – Who What When Where & Why

Last week Google Panda 2.5 was rolled out making it the seventh iteration of the search engine giant’s algorithm change focused on delivering higher quality search results.

This post is short, simply and and was created for selfish reasons – I needed a collecting point [...]

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Increasing Direct Website Traffic

By On August 22, 2011 · 2 Comments

Increasing direct website traffic is a sign that a brand’s strength is growing and that trust is being developed in the marketplace. That is, visitors actively navigating to a website by typing a URL into a browser’s address bar are valuable.

If website content is educational or helps solve visitors’ problems, increasing direct traffic is [...]

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Sexy Link Building Techniques or Smart SEO?

By On July 20, 2011 · 1 Comment

Sexy Link Building Techniques or Just Smart SEO?

To say that link building is a new SEO subject or one that has not been studied to death is just not true. So why talk about links now? Certainly Google+, Facebook this or that, or any of the many current social media headlines would be more [...]

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Eliminating Google Suggest Keyword Phrases

By On June 23, 2011 · 2 Comments

Eliminating Google Suggest Keyword Phrases

In today’s Jolt and Bolt webinar Kevin asked a question about Google Suggest and negative keywords.

Unfortunately, I did not understand what Kevin was asking. Upon reflection and with thanks to Kevin for clarifying, I now understand he wondered if it was possible to influence the phases contained within Google [...]

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Google Panda Protection

By On June 13, 2011 · 2 Comments

On February 24th, 2011 Google rolled out its Panda (or Farmer) algorithm update throwing the Search Engine marketing world into a state of panic as marketers and website owners dug through mounds of data trying to determine if they were affected and the extent to which their site or business was hurt. For many, it [...]

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