From the yearly archives: 2010

Why PHP?

By On August 16, 2010 · Leave a Comment

I am often asked why and sometimes criticized for my choice of PHP as my main Web development language and the fact that I do not spend time trying to learn, nor do I have much interest in learning other languages better. There are reasons why I have made these choices and I thought I [...]

Continue Reading →

SEO in Under 20 Seconds: How to Find the Best Keywords

By On August 16, 2010 · Leave a Comment


Finding the best keyword is about finding the right category. So, in this SEO in Under 20 Seconds post I wanted to explain how to find keywords that might be easily overlooked.

Finding keywords or that magical set of keywords is much like any other creative process (that’s right! creative), brainstorming. Be [...]

Continue Reading →

SEO in Under 20 Seconds: Situational SEO

By On August 9, 2010 · Leave a Comment

The flow of content on an individual web page has seemingly endless ways to be structured: You can start with the benefits then explain the features, focus on the process to make the product (if that applies) alone, or place product information at the end, etc.

So what is the best structure for the [...]

Continue Reading →

PPC in Under 20 Seconds: Company Name Keywords

By On July 29, 2010 · Leave a Comment

I see this a lot, companies bid on their own name as a keyword in Google search network (ads that show up on the side of Google when you search for a word, see picture). In my mind, if someone is looking for you by name, they’ll have no trouble finding you, unless your [...]

Continue Reading →

SEO Rochester, NY – Business Class Search Engine Optimization

By On July 28, 2010 · 2 Comments

SEO Rochester, NY – Site-Seeker Internet Marketing Strategist, Matt Ford brings a scalable SEO solution to the Rochester, NY Area. Finally an alternative to garage shop SEO for Rochester, NY Businesses!

In the past seven years at Site-Seeker, I’ve learned a few things about the Internet marketing industry. One of the most startling is that [...]

Continue Reading →

Site-Seeker’s 7 Year Anniversary – 2003 Internet Marketing Predictions and the 2010 Reality

By On July 27, 2010 · Leave a Comment

Last Friday marked Site-Seeker’s seven year anniversary. Over the past seven years we have worked with hundreds of Clients and I’m happy to say that with a client retention rate of 90%, we still work with many of the same companies. That’s a tribute to all of the hard working people that have been part [...]

Continue Reading →

Rest in Peace Yellow Pages; Your time has come.

By On July 20, 2010 · 1 Comment

It is no secret. The Yellow Pages are dead. Remember them; those big yellow books that were once the go-to place to find anything from a pizza delivery service to your family dentist? Today, the Internet and Google have replaced the yellow pages. It is quicker to get online, search, read [...]

Continue Reading →